7 Irrefutable Rules of Small Business Growth (Heftet (myke permer))

STEVEN S. LITTLE is a renowned speaker, writer, and consultant on the subject of small business growth. He is the former president of three fast--growth companies and has been a senior consultant for Inc. magazine since 1998. During his speaking and consulting career, he has worked with some of the countrya s most admired organizations, including UPS, Sprint, Bank of America, Compaq, Microsoft, and the Small Business Administration.

Starting a small business and making it a success isn't easy. In fact, most small business owners don't get rich and many fail. This book presents the straight truth on small business success. It doesn't offer cure--alls for every small business. Instead, it outlines real, effective principles for continued small business growth and success. Written by business growth expert Steven Little, The 7 Irrefutable Rules of Small Business Growth skips empty small business positivism in exchange for real--world, practical solutions. If you're a small business owner or an entrepreneur just starting out, you'll find answers to all your most important questions on topics such as technology, business plans, hiring, and much more.

Preface: Did I Really Say "Irrefutable"? Acknowledgments. About the Author. Chapter 1: A Realist's View of the Small Business Landscape. Chapter 2: Are You Really the Entrepreneurial Type? Chapter 3: RULE 1: Establish and Maintain a Strong Sense of Purpose. Chapter 4: RULE 2: Thoroughly Understand the Marketplace. Chapter 5: RULE 3: Build an Effective Growth Planning System. Chapter 6: RULE 4: Develop Customer--Driven Processes. Chapter 7: RULE 5: Put the Power of Technology to Work. Chapter 8: RULE 6: Attract and Keep the Best and the Brightest. Chapter 9: RULE 7: See the Future More Clearly. Appendix: Personality Tests That Measure Entrepreneurial Types. Index.