Nobody Does it Better (Heftet (myke permer))

The uptown girls are headed downtown as Serena and Jenny take on their new fabulous roles as rock-star model girlfriends of New York's hottest band, The Raves. Meanwhile, Dan is too busy drowning his sorrows in empty bottles to notice a mysterious French beauty who has a penchant for dirty, Jim Morrison wannabe lead singers. Blair takes residence at the Plaza to think about her future. Will she become a gun-toting international spy or Manhattan's snobbiest society hostess? Decisions are so difficult! Sounds like everyone needs a day off at the spa. And Senior Spa Day promises to serve up further doses of scandal for New York's busiest private-school vixens.

Cecily von Ziegesar herself attended one of the smart private schools in Manhattan, New York, and many of the tales told in Gossip Girl ring with great authenticity as a result.

The uptown girls are headed downtown as Serena and Jenny take on their new fabulous roles as rock-star model girlfriends of New York's hottest band, The Raves. Meanwhile, Dan is too busy drowning his sorrows in empty bottles to notice a mysterious French beauty who has a penchant for dirty, Jim Morrison wannabe lead singers. Blair takes residence at the Plaza to think about her future. Will she become a gun-toting international spy or Manhattan's snobbiest society hostess? Decisions are so difficult! Sounds like everyone needs a day off at the spa. And Senior Spa Day promises to serve up further doses of scandal for New York's busiest private-school vixens.

The uptown girls are headed downtown as Serena and Jenny take on their new fabulous roles as rock-star model girlfriends of New York's hottest band, The Raves. Meanwhile, Dan is too busy drowning his sorrows in empty bottles to notice a mysterious French beauty who has a penchant for dirty, Jim Morrison wannabe lead singers. Blair takes residence at the Plaza to think about her future. Will she become a gun-toting international spy or Manhattan's snobbiest society hostess? Decisions are so difficult! Sounds like everyone needs a day off at the spa. And Senior Spa Day promises to serve up further doses of scandal for New York's busiest private-school vixens.

Massive on-going marketing campaign, including consumer advertising and joint promotions with teen magazines. Fantastic newspaper and radio coverage.