Bestselling author John W. Creswell draws on years of teaching, writing, and conducting his own projects to offer effective techniques and procedures with many applied examples from research design, qualitative inquiry, and mixed methods.

Preface Purpose Audience Organization of the book Wriitng features Acknowledgments About the Author Part I Understanding the Landscape of Qualitative Research 1 Thinking Like a Qualitative Researcher 2 Building on Quantitative Research Knowledge to Implement Qualitative Research 3 Making Your Qualitative Project Rigorous and Conceptually Interesting 4 Managing Difficult Emotions That Come Up During Research 5 Working With Research Advisers and Committees Part II Considering Preliminary Elements 6 Using Philosophy and Theory In Qualitative Research 7 Anticipating Ethical Issues 8 Developing a Literature Map 9 Viewing the Structure of a Thesis or Dissertation for a Qualitative Study Part III Introducing a Qualitative Study 10 Writing a Good Qualitative Title and Abstract 11 Writing a Good Introduction and Opening Sentence to a Study 12 Scripting a Qualitative Purpose Statement and Research Questions Part IV Collecting Data 13 Understanding the Process of Qualitative Data Collection 14 Conducting a Good Observation 15 Designing and Administering an Interview Protocol 16 Collecting Data With Marginalized Populations 17 Being Culturally Aware in Global Qualitative Research Part V Analyzing and Validating Data 18 Coding Text Data 19 Coding Images and Pictures 20 Developing Theme Passages 21 Using a Computer Software Program for Data Analysis 22 Implementing Validity Checks 23 Conducting Intercoder Agreement Part VI Writing and Publishing Qualitative Research 24 Writing In a Scholarly Way 25 Writing In a Qualitative Way 26 Writing Reflexively 27 Writing a Good Conclusion Section 28 Publishing a Qualitative Journal Article Part VII Evaluating a Study and Using Qualitative Designs 29 Selecting Quality Criteria for a Qualitative Study 30 Introducing Qualitative Designs References Glossary of Terms

"[H]ighly accessible and offers practical, guiding ideas and concrete steps." -- Lori L. Britt"This book is innovative, written following a conversational style, and provides excellent current references and connections to other authors' work in the field of qualitative research. The book provides ideas for activities and further learning . . . This book will provide opportunities for having in-class discussions about topics that are not currently discussed in the existent textbooks such as managing difficult emotions that come up during research and anticipating ethical issues and preparing for the unexpected." -- Clarena Larrotta"[This book] acts as an overview of the landscape of qualitative work rather than an in-depth treatment of specific research designs or analytic strategies . . . First, the author provides a logical progression of concepts and applications for novice qualitative researchers. Second, these concepts are treated with clear prose and sufficient examples. Third, readers are directed to further (and more in-depth) scholarly reading to learn more about the concepts in each chapter. Fourth, the scope of the book moves a novice from 'thinking like a qualitative researcher' to considerations of scholarly venue analysis and placement for completed research." -- Brian McNely"[This book] is a comforting text. I would give it to every new grad student before they even took a qualitative research class-it's a great primer, and it will ease the anxiety that arises when a student first engages in research methods in a scholarly way." -- Andrew W. Ishak

John W. Creswell, PhD, is a professor of family medicine and senior research scientist at the Michigan Mixed Methods Program at the University of Michigan. He has authored numerous articles and 30 books on mixed methods research, qualitative research, and research design. While at the University of Nebraska-Lincoln, he held the Clifton Endowed Professor Chair, served as Director of the Mixed Methods Research Office, founded SAGE's Journal of Mixed Methods Research, and was an adjunct professor of family medicine at the University of Michigan and a consultant to the Veterans Administration health services research center in Ann Arbor, Michigan. He was a Senior Fulbright Scholar to South Africa in 2008 and to Thailand in 2012. In 2011, he co-led a National Institute of Health working group on the "best practices of mixed methods research in the health sciences," and in 2014 served as a visiting professor at Harvard's School of Public Health. In 2014, he was the founding President of the Mixed Methods International Research Association. In 2015, he joined the staff of Family Medicine at the University of Michigan to Co-Direct the Michigan Mixed Methods Program. In 2016, he received an honorary doctorate from the University of Pretoria, South Africa. In 2017, he co-authored the American Psychological Association "standards" on qualitative and mixed methods research. In 2018 his book on "Qualitative Inquiry and Research Design" (with Cheryl Poth) won the Textbook and Academic Author's 2018 McGuffey Longevity Award in the United States. He currently makes his home in Ashiya, Japan and Honolulu, Hawaii.