In recent years, with the rise of new media, the phenomenon of
'multimodality' (communication via a number of modes simultaneously)
has become central to our everyday interaction. This has given rise to
a new kind of literacy that is rapidly gaining ground as an area of
research. A companion to Making Sense, which explored the functions of
reference, agency and structure in meaning, Adding Sense extends this
analysis with two more surrounding functions. It addresses the ways in
which 'context' and 'interest' add necessary sense to immediate
objects of meaning, proposing a 'transpositional grammar' to account
for movement across these different forms of meaning. Adding Sense
weaves its way through philosophy, semiotics, social theory and the
history of ideas. Its examples cross a range of social contexts, from
the meaning universes of the First Peoples, to the new forms of
meaning that have emerged in the era of digitally-mediated
communication.
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Produktdetaljer
ISBN
9781108851015
Publisert
2020
Utgiver
Vendor
Cambridge University Press
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter