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Attitudes And Persuasion Classic And Contemporary Approaches

Petty, Richard E Cacioppo, John T
Innbundet / 2019 / Engelsk

Produktdetaljer

ISBN
9780367314620
Publisert
2019-05-07
Utgiver
Vendor
Routledge
Vekt
780 gr
Høyde
229 mm
Bredde
152 mm
Aldersnivå
U, G, 05, 01
Språk
Product language
Engelsk
Format
Product format
Innbundet

Forfatter
Petty, Richard E
Cacioppo, John T

Biographical note

Richard E Petty

Attitudes And Persuasion Classic And Contemporary Approaches

Petty, Richard E Cacioppo, John T
Innbundet / 2019 / Engelsk
Petty, Richard E Cacioppo, John T
Innbundet / 2019 / Engelsk
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This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Les mer
This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Les mer
Attitudes and Persuasion -- Foreword -- Preface -- Attitudes and Persuasion -- Introduction to Attitudes and Persuasion -- Conditioning and Modeling Approaches -- The Message-learning Approach -- Judgmental Approaches -- Motivational Approaches -- Attributional Approaches -- Combinatory Approaches -- Self-persuasion Approaches -- Epilog: A General Framework for Understanding Attitude Change Processes
Les mer

Relaterte produkter

This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Les mer
This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Les mer
Attitudes and Persuasion -- Foreword -- Preface -- Attitudes and Persuasion -- Introduction to Attitudes and Persuasion -- Conditioning and Modeling Approaches -- The Message-learning Approach -- Judgmental Approaches -- Motivational Approaches -- Attributional Approaches -- Combinatory Approaches -- Self-persuasion Approaches -- Epilog: A General Framework for Understanding Attitude Change Processes
Les mer

Produktdetaljer

ISBN
9780367314620
Publisert
2019-05-07
Utgiver
Vendor
Routledge
Vekt
780 gr
Høyde
229 mm
Bredde
152 mm
Aldersnivå
U, G, 05, 01
Språk
Product language
Engelsk
Format
Product format
Innbundet

Forfatter
Petty, Richard E
Cacioppo, John T

Biographical note

Richard E Petty

Relaterte produkter