Chapter 1 Internet and Web Basics 1 The Internet and the Web 2 Web Standards and Accessibility 4 Information on the Web 6 Web Browsers and Web Servers 8 Internet Protocols 10 Uniform Resource Identifiers and Domain Names 12 HTML Overview 14 Under the Hood of a Web Page 16 Your First Web Page 18 Review and Apply 22   Chapter 2 HTML Basics 25 Heading Element 26 Paragraph Element 28 Line Break and Horizontal Rule 30 Blockquote Element 32 Phrase Elements 34 Ordered List 36 Unordered List 38 Description List 40 Special Entity Characters 42 HTML Syntax Validation 44 Structural Elements 46 Anchor Element 48 Practice with Hyperlinks 50 E-Mail Hyperlinks 54 Review and Apply 56   Chapter 3 Web Design Basics 65 Design for Your Target Audience 66 Website Organization 68 Principles of Visual Design 70 Design to Provide for Accessibility 72 Use of Text 74 Web Color Palette 76 Use of Color 78 Use of Graphics and Multimedia 80 More Design Considerations 82 Navigation Design 84 Wireframes and Page Layout 86 Fixed and Fluid Layouts 88 Design for the Mobile Web 90 Responsive Web Design 92 Web Design Best Practices Checklist 94 Review and Apply 96   Chapter 4 Cascading Style Sheets Basics 101 Cascading Style Sheets Overview 102 CSS Selectors and Declarations 104 CSS Syntax for Color Values 106 Configure Inline CSS 108 Configure Embedded CSS 110 Configure External CSS 112 CSS Selectors: Class, Id, and Descendant 114 Span Element 116 Practice with CSS 118 CSS Syntax Validation 120 Review and Apply 122   Chapter 5 Web Graphics Styling Basics 129 Web Graphics 130 Image Element 132 Image Hyperlinks 134 Configure Background Images 136 Position Background Images 138 CSS3 Multiple Background Images 140 The Favorites Icon 142 Configure List Markers with CSS 144 Image Maps 146 Review and Apply 148   Chapter 6 More CSS Basics 157 Fonts with CSS 158 Text Properties with CSS 160 Align and Indent Text with CSS 162 Width and Height with CSS 164 The Box Model 166 Margin and Padding with CSS 168 Borders with CSS 170 CSS3 Rounded Corners 172 Center Page Content with CSS 174 CSS3 Box Shadow and Text Shadow 176 CSS3 Background Clip and Origin 178 CSS3 Background Resize and Scale 180 CSS3 Opacity 182 CSS3 RGBA Color 184 CSS3 HSLA Color 186 CSS3 Gradients 188 Review and Apply 190   Chapter 7 Page Layout Basics 197 Normal Flow 198 Float 200 Clear a Float 202 Overflow 204 CSS Two-Column Page Layout 206 Vertical Navigation with an Unordered List 208 Horizontal Navigation with an Unordered List 210 CSS Interactivity with Pseudo-Classes 212 Practice with CSS Two-Column Layout 214 Positioning with CSS 216 Practice with Positioning 218 CSS Sprites 220 Review and Apply 222   Chapter 8 More on Links, Layout, and Mobile 227 More on Relative Linking 228 Fragment Identifiers 230 Figure and Figcaption Elements 232 Practice with Floating Figures 234 More HTML5 Elements 236 HTML5 Compatibility with Older Browsers 238 CSS for Print 240 Mobile Web Design 242 Viewport Meta Tag 244 CSS3 Media Queries 246 Practice with Media Queries 248 Flexible Images 250 Testing Mobile Display 252 Review and Apply 254

APPLY THEORY AND/OR RESEARCH Design for Today and Tomorrow. The textbook prepares students to design web pagesthat work today in addition to being ready to take advantage of new HTML5 coding techniques of the future.Well-Rounded Selection of Topics. This text includes both “hard” skills such as HTML5 and Cascading Style Sheets and “soft” skills such as web design and publishing to the Web. This well-rounded foundation will help students as they pursue careers as web professionals. Students and instructors will find classes more interesting because they can discuss, integrate, and apply both hard and soft skills as students create web pages and websites. The topics in each chapter are introduced in concise two-page sections that provide quick overviews and timely practice with the topic.Two-Page Topic Sections. Each topic in this text is introduced in a concise, two-page section. Many sections also include immediate hands-on practice of the new skill or concept. This approach is intended to appeal to today’s busy students who need to drill down to the important concepts right away.FAQs. Based on the author’s experience in her web design courses, FAQs are presented to help readers understand common questions.Focus on Accessibility. Developing accessible websites is more important than ever, and this text is infused with accessibility techniques.Focus on Ethics. Ethics issues as related to web development are highlighted throughout the text.Quick Tips. Quick tips provide useful background information, or help with productivity.Explore Further. Throughout the book, enrichment topics and useful web resources are identified to delve deeper into a concept.Reference Materials. The appendixes include an XHTML reference, an HTML5 reference, a Cascading Style Sheets reference, and a WCAG 2.0 Quick Reference. ENGAGE STUDENTS Hands-On Practice. Web design is a skill, and skills are best learned by hands-on practice. This text emphasizes hands-on practice through exercises within the chapters, end-of-chapter exercises, and the development of a website through ongoing real-world case studies. The variety of exercises provides instructors with a choice of assignments for a particular course or semester.Website Case Study. An ongoing case study serves to reinforce skills discussed in each chapter. Sample solutions to the case study exercises are available on the Instructor Resource Center at http://www.pearsonhighered.com/irc.¿Focus on Web Design. Every chapter offers an additional activity that explores web design topics related to the chapter. These activities can be used to reinforce, extend, and enhance the course topics. SUPPORT INSTRUCTORS AND STUDENTS Student Resources. Student files for web page Hands-on Practice exercises and the case study are available on the companion website http://www.pearsonhighered.com/felke-morris. A complimentary access code for the companion website is available with a new copy of the book. Subscriptions may also be purchased online.Instructor Resources. The following supplements are available to qualified instructors only. Visit the Pearson Instructor Resource Center http://www.pearsonhighered.com/irc or contact your Pearson Representative to access them: Solutions to the end-of-chapter exercisesSolutions for the case study assignmentsTest questionsPowerPoint presentations

Building on this textbook’s successful first edition, the second edition features a focus on HTML5 instead of introducing both XHTML and HTML5 syntax together. This singular focus is beneficial to individuals new to web design. Also new for the second edition: Additional Hands-On Practice exercisesNew and updated case studiesExpanded treatment of page layout designExpanded treatment of mobile web designNew sections on responsive web design techniquesNew sections on CSS media queries Chapter-by-chapter changes Chapter 1 Updated International Internet Usage statisticsRemoved XHTML code sampleUpdated screen capturesAdded HTML5 badge figure and Under the Hood figureReworked the introduction of the structure of a web page and Hands-On Practice 1.1Updated Review and Apply section Chapter 2 Removed XHTML informationAdded Hands-On Practice for horizontal rule elementIntroduce the HTML5 header, nav, and footerAdded the following sections from 1E Chapter 3: Anchor Element, E-mail Hyperlink, Practice with HyperlinksAdapted end-of chapter exercises to use HTML5 structural elementsAdapted Pacific Trails Resort case study to use HTML5 structural elementsAdded new adaptation of the JavaJam Coffee House Case StudyUpdated the Review and Apply section Chapter 3 Expanded treatment of Page Layout Design topicReplaced the two-page spread "Page Layout Design" with the following two-page spreads: ¿Wireframes and Page Layout, Fixed and Fluid LayoutsNew two-page spread: Design for Mobile WebNew two-page spread: Responsive Web Design Chapter 4 Updates as needed to reflect chapter number changeChanged terminology from older term contextual selectors to newer term descendant selectorsUpdated Pacific Trails Resort Case StudyNew JavaJam Coffee House Case Study Chapter 5 Added information about the new WebP image formatRemoved section on optimizing an image for the WebReworked section on positioning background images to include the hands-on practiceAdded section on Image MapsUpdated Pacific Trails Resort Case StudyNew JavaJam Coffee House Case Study Chapter 6 New section "CSS3 HSL Color"New section "CSS3 Background Image Properties" with more information on background-attachment, background-clip, background-origin, and background-sizeUpdated Pacific Trails Resort Case StudyNew JavaJam Coffee House Case Study Chapter 7 This is the first part of the old Chapter 8Reworked the "Positioning" sectionNew section "Practice with Positioning" (reworked old Chapter 11 CSS Image Gallery)New section "CSS Sprites"New Pacific Trails Resort Case StudyNew JavaJam Coffee House Case Study Chapter 8 Expanded treatment of relative hyperlinks to documents (from Chapter 3)Expanded treatment of Fragment Identifiers (from Chapter 3)Reworked "Caption a Figure" to "Figure and Figcaption Elements"New section "Practice with Floating Figures"Reworked "HTML5 Structural Elements" (header, nav and footer elements are now introduced in Chapter 2) into "More HTML5 Elements"New section "HTML5 Compatibility with Older Browsers"Reworked "CSS for the Mobile Web