PrefacePart I Introduction1. THE CONCEPT OF STRATEGYIntroduction and ObjectivesThe Role of Strategy in SuccessThe Basic Framework for Strategy AnalysisA Brief History of Business StrategyCorporate and Business StrategyHow Strategy is Made: design vs. emergenceThe Different Roles of Strategy Within the FirmThe Role of Analysis in Strategy FormulationSummaryNotesPart II Tools of Strategy Analysis2. GOALS, VALUES, AND PERFORMANCEIntroduction and ObjectivesStrategy as a Quest for ValueStrategy and Real OptionsBuilding Principles of Value Creation into Strategy AnalysisValues, Mission, and VisionSummaryNotes3. INDUSTRY ANALYSIS: THE FUNDAMENTALSIntroduction and ObjectivesFrom Environmental Analysis to Industry AnalysisThe Determinants of Industry Profit: Demand and CompetitionAnalyzing Industry AttractivenessApplying Industry AnalysisDefining Industries: Where to draw the boundaries?From Industry Attractiveness to Competitive Advantage: Identifying Key Success FactorsSummaryNotes4. FURTHER TOPICS IN INDUSTRY AND COMPETITIVE ANALYSISIntroduction and ObjectivesExtending the Five Forces FrameworkThe Contribution of Game TheoryCompetitor AnalysisSegmentation AnalysisStrategic GroupsSummaryNotes5. ANALYZING RESOURCES AND CAPABILITIESIntroduction and ObjectivesThe Role of Resources and Capabilities in Strategy FormulationThe Resources of the FirmOrganizational CapabilitiesAppraising the Profit-Earning potential of resources and capabilitiesPutting Resource and Capability Analysis to Work: A Practical GuideDeveloping Resources and CapabilitiesSummaryAppendix. Knowledge Management and the Knowledge-based View of the FirmNotes6. ORGANIZATION STRUCTURE AND MANAGEMENT SYSTEMSIntroduction and ObjectivesThe Evolution of the CorporationThe Principles of Organizational DesignHierarchy in Organizational DesignApplying the Principles of Organizational DesignAlternative Structural FormsManagement Systems for Coordination and ControlSummaryNotesPart III The Analysis of Competitive Advantage7. THE NATURE AND SOURCES OF COMPETITIVE ADVANTAGEIntroduction and ObjectivesThe Emergence of Competitive AdvantageSustaining Competitive AdvantageCompetitive Advantage in Different Market SettingsTypes of Competitive Advantage: Cost and DifferentiationSummaryNotes8. COST ADVANTAGEIntroduction and ObjectivesEconomies of ExperienceThe Sources of Cost AdvantageUsing the Value Chain to Analyze CostsManaging Cost CuttingSummaryNotes9. DIFFERENTIATION ADVANTAGEIntroduction and ObjectivesThe Nature of Differentiation and Differentiation AdvantageAnalyzing Differentiation: The Demand SideAnalyzing Differentiation: The Supply SideBringing It All Together: The Value Chain in Differentiation AnalysisSummaryNotesPart IV Business Strategies in Different Industry Contexts10. INDUSTRY EVOLUTIONIntroduction and ObjectivesThe Industry Life CycleStructure, Competition, and Success Factors over the Life CycleOrganizational Adaptation and ChangeSummaryAppendix: Alternative Approaches to Industry ClassificationNotes11. TECHNOLOGY-BASED INDUSTRIES AND THE MANAGEMENT OF INNOVATIONIntroduction and ObjectivesCompetitive Advantage in Technology-Intensive IndustriesStrategies to Exploit Innovation: How and When to EnterCompeting for StandardsImplementing Technology Strategies: Creating the Conditions for InnovationSummaryNotes12. COMPETITIVE ADVANTAGE IN MATURE INDUSTRIESIntroduction and ObjectivesCompetitive Advantage in Mature IndustriesStrategy Implementation in Mature Industries: Structure, Systems, and StyleStrategies for Declining IndustriesSummaryNotesPart V Corporate Strategy13. VERTICAL INTEGRATION AND THE SCOPE OF THE FIRMIntroduction and ObjectivesTransaction Costs and the Scope of the FirmThe Costs and Benefits of Vertical IntegrationDesigning Vertical RelationshipsSummaryNotes14. GLOBAL STRATEGIES AND THE MULTINATIONAL CORPORATIONIntroduction and ObjectivesImplications of International Competition for Industry AnalysisAnalyzing Competitive Advantage in an International ContextApplying the Framework: International Location of ProductionApplying the Framework: Foreign Entry StrategiesMultinational Strategies: Globalization Versus National DifferentiationStrategy and Organization Within the Multinational CorporationSummaryNotes15. DIVERSIFICATION STRATEGYIntroduction and ObjectivesTrends in Diversification Over TimeMotives for DiversificationCompetitive Advantage from DiversificationDiversification and PerformanceSummary16. MANAGING THE MULTIBUSINESS CORPORATIONIntroduction and ObjectivesThe Structure of the Multibusiness CompanyThe Role of Corporate ManagementManaging the Corporate PortfolioManaging Individual BusinessesManaging Internal LinkagesRecent Trends in the Management of Multibusiness CorporationsSummaryNotes17. CURRENT TRENDS IN STRATEGIC MANAGEMENT Introduction and ObjectivesTrends in the External Environment of BusinessNew Directions in Strategic ThinkingRedesigning the Organization New Modes of LeadershipSummaryNotesIndex