User interface (UI) design rules and guidelines, developed by early
HCI gurus and recognized throughout the field, were based on cognitive
psychology (study of mental processes such as problem solving, memory,
and language), and early practitioners were well informed of its
tenets. But today practitioners with backgrounds in cognitive
psychology are a minority, as user interface designers and developers
enter the field from a wide array of disciplines. HCI practitioners
today have enough experience in UI design that they have been exposed
to UI design rules, but it is essential that they understand the
psychological basis behind the rules in order to effectively apply
them. In Designing with the Mind in Mind, best-selling author Jeff
Johnson provides designers with just enough background in perceptual
and cognitive psychology that UI design guidelines make intuitive
sense rather than being just a list of rules to follow.
* Provides an essential source for user interface design rules and
how, when, and why to apply them
* Arms designers with the science behind each design rule, allowing
them to make informed decisions in projects, and to explain those
decisions to others
* Equips readers with the knowledge to make educated tradeoffs
between competing rules, project deadlines, and budget pressures
* Completely updated and revised, including additional coverage in
such areas as persuasion, cognitive economics and decision making,
emotions, trust, habit formation, and speech UIs
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Produktdetaljer
ISBN
9780128182031
Publisert
2020
Utgave
3. utgave
Utgiver
Vendor
Morgan Kaufmann
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter