Economics for Business 5th edition is an essential introduction to economics tailor-made for business students. Economic principles are clearly explained within the context of modern business, drawing on a wealth of contemporary examples that bring the topics to life.
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An introduction to economics tailor-made for business students. It explains economic principles clearly within the context of modern business, drawing on a wealth of contemporary examples that bring the topics to life.
Les mer
Section 1: IntroductionChapter 1: Economics for BusinessSection 2: Understanding marketsChapter 2: Consumers in the marketplaceChapter 3: Firms in the marketplaceChapter 4: Markets in actionSection 3: Competition and profitabilityChapter 5: Market structure and firm performanceChapter 6: Strategic rivalryChapter 7: Growth strategiesChapter 8: Governing businessSection 4: Domestic macroeconomicsChapter 9: Introduction to the macroeconomyChapter 10: Measuring macroeconomic variables and policy issuesChapter 11: Expenditure and fiscal policyChapter 12: Money, banking and interestChapter 13: Inflation, output and economic policyChapter 14: Supply-side policies and economic growthSection 5: Global economicsChapter 15: Exchange rates and the balance of paymentsChapter 16: Globalization
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Produktdetaljer

ISBN
9780077175283
Publisert
2016-03-16
Utgave
5. utgave
Utgiver
Vendor
McGraw-Hill Inc.,US
Vekt
877 gr
Høyde
280 mm
Bredde
195 mm
Dybde
18 mm
Aldersnivå
05, UU
Språk
Product language
Engelsk
Format
Product format
Heftet

Biographical note

David Begg is Principal of the Tanaka Business School at Imperial College London. He has been a Research Fellow of the Centre for Economic Policy Research (a network of leading European economists) since its inception in 1984. David's research focuses mainly on monetary policy, exchange rates, monetary union, and economic transition. He is a Research Fellow of the Centre for Economic Policy Research. He co-authored several of the CEPR annual reports in the series he helped found: Monitoring the European Central Bank, and Monitoring European Integration. The 1997 MEI Report, EMU: Getting the Endgame Right, changed the policy that the European Union adopted to launch the euro in 1999. He was also founding Managing Editor of Economic Policy, now an official journal of the European Economic Association.