Exploring Strategy Text and Cases

Heftet / 2017 / Engelsk

Produktdetaljer

ISBN13
9781292145129
Publisert
2017
Utgave
11. utgave
Utgiver
Vendor
Pearson Education Limited
Aldersnivå
05, U
Språk
Product language
Engelsk
Format
Product format
Heftet
Sider
828
Vekt
1734 gr
Høyde
265 mm
Bredde
195 mm
Tykkelse
30 mm
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Exploring Strategy Text and Cases

Heftet / 2017 / Engelsk
With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.
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Revised edition of the authors' Exploring strategy, [2014]
Chapter 1: Introducing StrategyChapter 2: Macro Environmental AnalysisChapter 3: Industry and Sector AnalysisChapter 4: Resources and CapabilitiesChapter 5: Stakeholders and GovernanceChapter 6: History and CultureChapter 7: Business Strategy and modelsChapter 8: Corporate Strategy and DiversificationChapter 9: International StrategyChapter 10: Entrepreneurship and InnovationChapter 11: Mergers, Acquisitions and AlliancesChapter 12: Strategy in ActionChapter 13: Strategy Development ProcessesChapter 14: Organizing and StrategyChapter 15: Leadership and Strategic ChangeChapter 16: The Practice of Strategy
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Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management, Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford, Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School, Duncan Angwin is Professor of Strategic Management at Lancaster University, Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.
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Produktdetaljer

ISBN13
9781292145129
Publisert
2017
Utgave
11. utgave
Utgiver
Vendor
Pearson Education Limited
Aldersnivå
05, U
Språk
Product language
Engelsk
Format
Product format
Heftet
Sider
828
Vekt
1734 gr
Høyde
265 mm
Bredde
195 mm
Tykkelse
30 mm
Se alle
Forfatter
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