How to achieve extraordinary results with class How can you improve your leadership results beginning right now? The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk provides a clear path to increased results and higher job satisfaction for the leader and the people he is leading.

Introduction vii Don’t Be Stupid 1 Don’t Be Stupid—Hire Smart 3 Don’t Be Stupid—Coach Smart 11 Don’t Be Stupid—Deal with the Sleeping Stars 21 Don’t Be Stupid—Synchronize 29 Don’t Be Stupid—Concentrate 39 Don’t Be Stupid—Value Integrity 53 Don’t Be a Jerk 65 Don’t Be a Jerk—Listen Up 69 Don’t Be a Jerk—Make a Decision 79 Don’t Be a Jerk—Answer Why 89 Don’t Be a Jerk—Encourage 97 Don’t Be a Jerk—Attack Complacency 105 Don’t Be a Jerk—Lead with Confidence 113 Winning with Class 123 Notes 127 Acknowledgments 131 About the Author 133 Three Ways to Bring The First Two Rules of Leadership into Your Organization 135 Everyone Needs to Lead 137 The First Two Rules of Leadership Package 139 Other Books by David Cottrell 141 Index 143 

The thousands of people who quit their jobs — those who quit and leave or the people who quit and stay — originally joined the organization looking to make meaningful contributions, take on more responsibility, and generally grow in their fields. But, now they want to do that somewhere else. Why? The truth is this: in most cases, those people decided to quit their leader. Somewhere along the way, the leader lost their trust and failed to meet their needs. Fortunately, something can be done and there is something you can do to prevent people from quitting you! You can create a positive climate where your team will flourish in their jobs. You can make smarter decisions. You can lead with respect and dignity. You can achieve extraordinary results with class, beginning right now. The First Two Rules of Leadership shakes out the complexity of leading people and delivers a realistic plan you can use to provide greater results and job satisfaction for your team—and yourself! The timeless advice inside this book works. It applies to every type of business and delivers remarkable results in every industry, schools, hospitals, churches, and even your own home. This groundbreaking guide reveals the secret to becoming a great leader in two convenient parts— don’t be stupid and don’t be a jerk. Each chapter digs down into an explicit area of these principles to show you how to make smarter leadership decisions. In straightforward, easy-to-digest narratives, this transformational guide illustrates how to: Create a winning environment by hiring smart, coaching smart, and synchronizing your team’s activities toward success.Become a leader your team respects and wants to follow by listening to your team, operating with transparency, eradicating complacency and leading with confidence. Have a whole lot more fun leading a winning team. Whether you’ve been leading teams for decades or days, if you want to improve morale, decrease turnover, improve results, read and apply The First Two Rules of Leadership: Don’t be Stupid, Don’t be a Jerk.