_FUNDAMENTALS OF ORGANIZATIONAL COMMUNICATION_ PRESENTS ORGANIZATIONAL COMMUNICATION CONCEPTS WITHIN A UNIQUE COMPETENCY-BASED APPROACH WHICH INCORPORATES PERSONAL KNOWLEDGE, INTERPERSONAL SENSITIVITY, COMMUNICATION SKILLS, AND ETHICAL VALUES. Blending theory, analysis, and practice, thisEighth Editionprovides an extensive introduction to major organizational communication issues, theories, and skills, enabling students to immediately apply the concepts presented. NEW! Pearson's Reading Hour Program for Instructors Interested in reviewing new and updated texts in Communication? Click on the below link to choose an electronic chapter to preview… Settle back, read, and receive a Penguin paperback for your time! http://www.pearsonhighered.com/readinghour/comm