"Pictures in a minute!" In the 1950s, '60s, and '70s, Polaroid was the
hottest technology company on Earth. They were an innovation machine
that cranked out one irresistible product after another. It was even
the company after which Steve Jobs is said to have modeled Apple, and
the comparison is true. Jobs's hero, Edwin Land, Polaroid's visionary
founder, turned his 1937 garage startup into a billion-dollar
pop-culture phenomenon. _Instant: The Story of Polaroid_, a richly
illustrated, behind-the-scenes look at the company, tells the tale of
Land's extraordinary and beloved invention. From the introduction of
Polaroid's first instant camera in 1948 to its meteoric rise and
dramatic collapse into bankruptcy in the 2000s, _Instant_ is both a
cautionary tale about tech companies that lose their edge and a
remarkable story of American ingenuity. Written in a breezy,
accessible tone by _New York_ magazine senior editor Chris Bonanos,
this first book-length history of Polaroid also features colorful
illustrations from Polaroid's history, including the company's iconic
branding and marketing efforts.
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Produktdetaljer
ISBN
9781616891589
Publisert
2017
Utgiver
Vendor
Princeton Architectural Press (Chronical Books)
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter