Taking on issues normally left in the margins, Intercultural
Communication and Ideology revises the way we think of intercultural
communication by insisting that we consider its ideological component.
In this brilliant and engaging book about culture and the interstices
that comprise the grounds for our interactions, Adrian Holliday shows
us the necessity for a cosmopolitan process that expands the basis of
our intercultural work. - Molefi Kete Asante, Temple University
"Adrian Holliday’s highly readable and thought provoking volume is a
welcome addition to the existing body of work on intercultural
communication and ideology... With its comprehensive coverage of
studies in the field and critical discussion of dominant theoretical
paradigms, this refreshing book provides a valuable resource for both
students and experienced researchers but also everyone interested in
intercultural communication. An authoritative and open minded book the
field will embrace." - Jo Angouri, University of the West of England
Although communication is central to the humanities and social
sciences, the inter-cultural level is often, peculiarly, left out of
accounts. So what is intercultural communication? How does it relate
to global processes and questions of identity? This comprehensive
book examines the main features of intercultural communication. It
critically examines the main positions in the field. It addresses
intercultural communication within the context of global politics,
both addressing the specific problems that derive from Western
ideology and setting out an agenda for research. The book investigates
categories of cultural action and itemizes the machinery for the
illumination of inter-cultural processes. Holliday shows how a
dialogue between national structures and creative universal cultural
skills can be carried on in new locations, relating intercultural
communication to theories of multiculturalism, cosmopolitanism and
globalization, while also exploring how ideology permeates
inter-cultural processes and develops an alternative ′grammar′ of
culture.
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Produktdetaljer
ISBN
9781446243190
Publisert
2015
Utgave
1. utgave
Utgiver
Vendor
Sage Publications Ltd (UK)
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter