A comprehensive introduction to designing services according to the needs of the customer or participants, this book addresses a new and emerging field of design and the disciplines that feed and result from it. Despite its intrinsic multidisciplinarity, service design is a new specialization of design in its own right. Responding to the challenges of and providing holisitic, creative and innovative solutions to increasingly complex contemporary societies, service design now represents an integrative and advanced culture of design. All over the world new design studios are defining their practice as service design while long established design and innovation consultancies are increasingly embracing service design as a key capacity within their offering. Divided into two parts to allow for specific reader requirements, Service Design starts by focusing on main service design concepts and critical aspects. Part II offers a methodological overview and practical tools for the service design learner, and highlights fundamental capacities the service design student must master. Combined with a number of interviews and case studies from leading service designers, this is a comprehensive, informative exploration of this exciting new area of design.
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Preface Introduction Part 1: INTRODUCTION TO SERVICES Chapter 1: Defining Services Chapter 2: The Service Economy Chapter 3: Digital Services Chapter 4: Services for Public Interest Chapter 5: The Politics of Service Design Chapter 6: Designing for Services Part 2: THE SERVICE DESIGN PROCESS Chapter 7: Getting Started in the Service Design Process Chapter 8. Research and Analysis Chapter 9. Generating Service Design Concepts Chapter 10. Prototyping, Testing, Iterating Chapter 11. Implementing and Evaluating Services Chapter 12. Service Design Core Capabilities Glossary Bibliography Index
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The book covers a needed niche of bibliography in Service Design and it completely achieves the goal set ... We would recommend it to anyone curious to know more about the field, as an essential introductory book to Service Design or for educators teaching this crucial and exciting discipline.
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A theoretical, contextual and practical guide to the emerging and ever-developing landscape of service design.
Successfully combines academic research and guidance with beautiful design and presentation

Produktdetaljer

ISBN
9781472572585
Publisert
2018-05-17
Utgiver
Vendor
Bloomsbury Visual Arts
Vekt
1140 gr
Høyde
270 mm
Bredde
210 mm
Aldersnivå
U, G, 05, 01
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
344

Forfatter

Biographical note

Lara Penin is Associate Professor of Transdisciplinary Design and Director of the Transdisciplinary Design Graduate Program at Parsons School of Design, New York, USA.