Ross, Essentials of Corporate Finance, 10e, focuses on what
undergraduate students with widely varying backgrounds and interests
need to carry away from a core course in business or corporate
finance. The goal is to convey the most important concepts and
principles at a level that is approachable for the widest possible
audience. To achieve this goal, subjects are distilled down to its
bare essentials (hence, the name of this book), while retaining a
decidedly modern approach to finance. Also, understanding the "why" is
just as important, if not more so, than understanding the "how" -
especially in an introductory course. Readability and pedagogy are
key. Essentials is written in a relaxed, conversational style that
invites the students to join in the learning process rather than being
a passive information absorber. Essentials downplays purely
theoretical issues and minimizes the use of extensive and elaborate
calculations to illustrate points that are either intuitively obvious
or of limited practical use. There are three basic themes visible
throughout Essentials: emphasis on intuition/commonsense, a unified
valuation approach, and a managerial focus.
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Produktdetaljer
ISBN
9781260569193
Publisert
2019
Utgave
10. utgave
Utgiver
Vendor
McGraw-Hill Higher Education (International)
Språk
Product language
Engelsk
Format
Product format
Digital bok