Attract, protect, inform, collect—good packaging is synonymous with multitasking. Creating these ultimate all-rounders calls for a deep understanding of the good, the market, the customer, the environment, the flow of trade—no easy task. Each year, the Pentawards spotlight the ingenious masterminds behind these complex containers and grant their coveted trophies to the cleverest and most innovative designs in the field.
This latest edition of The Package Design Book rounds up the winning designs from the 2017–2018 competitions. With introductory essays, product descriptions, and plenty of images, this book features more than 400 winners from over 40 countries across five main categories—beverages, food, body, luxury, and other markets—and no fewer than 57 subcategories. The result is an authoritative survey of the best of the best, and a rich celebration of packaging as a kaleidoscopic art form.
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Each year, the Pentawards set a global benchmark for quality by scouting the cleverest and most eclectic designs in the field. Featuring more than 400 works from over 40 countries, this fifth edition of The Package Design Book presents all 2017 and 2018 winners in a celebration of packaging as a kaleidoscopic art form.
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Produktdetaljer
ISBN
9783836573405
Publisert
2018-11-19
Utgiver
Vendor
Taschen Gmbh
Vekt
2480 gr
Høyde
256 mm
Bredde
237 mm
Aldersnivå
G, 01
Språk
Product language
Engelsk
Format
Product format
Innbundet
Forfatter
Redaktør