Our lives are getting faster and faster. We are engulfed in constant distraction from email, social media and our 'always on' work culture. We are too busy, too overloaded with information and too focused on analytical left-brain thinking processes to be creative. Too Fast to Think exposes how our current work practices, media culture and education systems are detrimental to innovation. The speed and noise of modern life is undermining the clarity and quiet that is essential to power individual thought. Our best ideas are often generated when we are free to think diffusely, in an uninterrupted environment, which is why moments of inspiration so often occur in places completely separate to our offices. To reclaim creativity, Too Fast to Think teaches you how to retrain your brain into allowing creative ideas to emerge, before they are shut down by interruption, distraction or the self-doubt of your over-rational brain. This is essential reading for anyone who wants to maximize their creative potential, as well as that of their team. Supported by cutting-edge research from the University of the Arts London and insightful interviews with business leaders, academics, artists, politicians and psychologists, Chris Lewis takes a holistic approach to explain the 8 crucial traits that are inherently linked to creation and innovation.
Les mer
Reclaim the creative process and generate better ideas with this cutting-edge guide to resparking innovation.
Chapter - 00: Introduction: Chapter - 01: The information overload and the way it’s changing us Chapter - 02: How did we allow ourselves to become so overloaded? Chapter - 03: The ‘always on’ environment and its effect Chapter - 04: Your brain and how to use it Chapter - 05: Sleep matters Chapter - 06: Where great ideas come from Chapter - 07: Generating better ideas Chapter - 08: How leaders apply creativity Chapter - 09: Confession
Les mer
"Too Fast to Think crackles with good ideas and advice and for creative thinkers. It's a must read for the media, politicians and business people alike"
Provides an insightful and emotive account of how our current work practices of constant interruption, 24/7 connectivity and a reductive emphasis on 'productivity' have a detrimental effect on our capacities to think creatively
Les mer

Produktdetaljer

ISBN
9780749478865
Publisert
2016-10-03
Utgiver
Vendor
Kogan Page Ltd
Vekt
345 gr
Høyde
234 mm
Bredde
156 mm
Dybde
12 mm
Aldersnivå
U, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
232

Forfatter

Biographical note

Chris Lewis is the founder and CEO of LEWIS, one of the largest independent marketing and communications agencies in the world. He is a skilled media trainer who has coached senior politicians, business people and celebrities. Chris is also a published author and journalist who has written for the Financial Times, Daily Telegraph and The Guardian.