The ideal book in cultural management combines classical and contemporary thinking in one text. Understanding Cross-Cultural Management, 4th edition, by Browaeys and Price (University of Nyenrode) is the ideal learning resource in cultural management, whether you are a student looking forward to beginning your career in business or a senior manager looking to improve your skills. This text will help you explore the different ideas and concepts in cross-cultural management, from theory to practice, offering learning content that reflects the increasing diversity within the workforce and the global nature of business today. The latest edition includes many of the book's standard features, updated to reflect the standards of the modern international market. Key features include: Frequent newspaper articles to help you get a better understanding of the concepts in the text End-of-chapter activities that will allow you to test your knowledge of the content in the book New case study material based on recent research findings, providing more non-Western examples and covering a wider range of different culturesA greater focus on background information, where appropriate, concerning the subject matter in the text The new and updated content along with an array of learning resources will help you gain a deeper understanding of the topic and sharpen your critical thinking skills, prompting you to reflect both individually and in your class discussions with your fellow students.
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Introduce your students to a selective but broad view of cultural management. Understanding Cross-Cultural Management, 4th edition, demonstrates a combination of classical and contemporary thinking around cultural management in one text, boasting new case study material that covers a wider range of cultures and more non-Western examples.
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Brief Contents Part One CULTURE AND MANAGEMENT Determinants of cultureDimensions of culture: Hofstede and GLOBEBusiness cultures in the Western worldBusiness cultures in Asia, Africa and the Middle EastCultural dimensions and dilemmasCulture and styles of management Part Two CULTURE AND ORGANISATIONS Culture and corporate structuresCulture and leadershipCulture and corporate strategyManaging human resources in a global environmentCulture and customers in the global marketManaging cultural change in a global environment Part Three CULTURE AND BUSINESS COMMUNICATION Business communication across culturesManaging intercultural negotiation and conflictWorking effectively in an international environment
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Given the global nature of business today and the increasing diversity within the workforce of so many industries and organisations, a cross-cultural component in management education and training has become essential. This is the case for every type of business education, whether it be for aspiring graduates at the start of their careers or senior managers wishing to increase their effectiveness or employability in the international market.   The 4th edition of Understanding Cross-Cultural Management has been adapted in line with the feedback from our many readers, and boasts new case study material based on recent research, as well as a stronger focus on Asian cultures, thereby providing more non-Western examples.   Understanding Cross-Cultural Management offers a selective but broad view of classic and contemporary thinking on cultural management and encourages you to apply theories and ideas to practice - and to relate them to your own experience - through various examples and cases from the business world as well as through a range of practical activities, including: • Cross-cultural concepts, which explain key ideas from leading theorists, thinkers and practitioners. • Case studies (many of them based on articles from the Financial Times), dilemmas and points for reflection, which enable you to judge internally and interact externally. • Spotlights in every chapter, which briefly illustrate the concepts being described. • Mini-cases with questions and points for discussion, which encourage consistent application of theory to practice. • Activities at the end of each chapter, as well as at the end of each of the book’s three parts, which provide a broader and more integrated perspective on the material in each section. These encourage you to develop both your cross-cultural management skills and a critical view of research done in this area.   This book has been written for undergraduate and postgraduate students, as well as practising managers and professionals, who are studying cross-cultural and international management as part of either specialist international business programmes or general business-related qualifications. This book is also a valuable resource for self-study, enabling readers to extend and to deepen their cross-cultural awareness.   Marie-Joëlle Browaeys is a lecturer and researcher in cross-cultural management, affiliated to Nyenrode Business University, The Netherlands.   Roger Price, formerly senior lecturer at Nyenrode Business University, The Netherlands, is a freelance coach, instructor and writer in the area of cross-cultural management.  
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Hallmark features of this title Allow your students to explore rich content with a wider range of ideas and concepts in cross-cultural management. Offers a broad view of theories, models, and ideas on culture regarding management, organisation and communication.Allows the practical application of the theories and ideas presented by demonstrating examples from the business world Support your students' learning with a range of features and activities that will help them reflect and engage in group discussions Combines a concise overview of cross-cultural concepts and learning-by-doing activitiesPrompts students to apply theory to a number of brief case studies, mostly taken from the business media, in a practical and relevant manner
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New and updated features of this title New and updated content reflects the standards of the modern international business market. Boasts new case study material based on recent research, covering a range of different cultures.Provides a closer focus on Asian cultures and includes more non-Western examples in the various chapters, providing a wider spectrum of the changes in the cross-cultural landscape.Pays increased attention to the "culture in business" publications by demonstrating findings of illustrations related to the aspects of culture featured in the book.Greater attention is given to alternative theories exploring the individual's relation to the cultural context. Updated and improved instructor material is available to help you support your students' learning. As per the instructors' request, there is increased assistance when dealing with the questions asked of students relating to the mini-cases.Additional links to newspaper and journal articles offer extra depth and insight, as well as more background information, where appropriate.Additional up-to-date insights into cross-cultural theory are available, emerging from the latest research.
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Produktdetaljer

ISBN
9781292204970
Publisert
2019-04-09
Utgave
4. utgave
Utgiver
Vendor
Pearson Education Limited
Vekt
960 gr
Høyde
244 mm
Bredde
188 mm
Dybde
26 mm
Aldersnivå
U, 05
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
512

Biographical note

Marie-Joëlle Browaeys is a lecturer and researcher in cross-cultural management, affiliated to the Nyenrode Business University, The Netherlands.

Roger Price, formerly a senior lecturer at Nyenrode Business University, The Netherlands, is a freelance coach, instructor and writer in the area of cross-cultural management.