Part One: INTRODUCTION. Chapter One: Introducing the Business Environment. Part Two: THE ENVIRONMENTS. Chapter Two: The Political and Legal Environment. Chapter Three: The Economic Environment. Chapter Four: The Social and Demographic Environment. Chapter Five: The Technological Environment. Chapter Six: The Competitive Environment. Chapter Seven: The Sustainable Environment. Part Three: FIRMS. Chapter Eight: The Concept of the Firm. Chapter Nine: Inside the Firm. Chapter Ten: The Behaviour of Firms. Part Four: MARKETS. Chapter Eleven: Markets. Chapter Twelve: The Role of Government. Chapter Thirteen: International Markets and Globalisation.