A deliciously illustrated historical tour of England’s “chocolate
city.” In the nineteenth century, York was renowned for
confectionery—particularly chocolate. Treats like Kit Kat, Fruit
Gums, All Gold, and Butterkist were made by York companies
Rowntree’s, Terry’s, and M.A. Craven and Son. This new book is the
first to chart the history of chocolate and confectionery manufacture
and marketing by York companies, from their origins in the eighteenth
century through to recent takeovers by Nestle, Tangerine, and Kraft.
Revolutionary new products such as Easter eggs in the 1870s and
chocolate assortments in the 1890s are covered—along with such
crucial turn-of-the-century developments as milk chocolate and the
chocolate bar. The significance to the industry of the Quaker movement
is discussed, along with an examination of the impact of the world
wars and the intervening depression. Fully illustrated throughout,
this book provides both an enlightening view of the chocolate
industry—from production, quality control, distribution, and
marketing to packaging, design, and branding—as well a tasty morsel
of British history.
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Product details
ISBN
9781781597491
Published
2019
Publisher
Independent Publishers Group (Chicago Review Press)
Language
Product language
Engelsk
Format
Product format
Digital bok