This book brings together the insights from three different
areas, Information Seeking and Retrieval, Cognitive Psychology,
and Behavioral Economics, and shows how this new interdisciplinary
approach can advance our knowledge about users interacting with
diverse search systems, especially their seemingly irrational
decisions and anomalies that could not be predicted by most normative
models. The first part “Foundation” of this book introduces the
general notions and fundamentals of this new approach, as well as the
main concepts, terminology and theories. The second part “Beyond
Rational Agents” describes the systematic biases and cognitive
limits confirmed by behavioral experiments of varying types and
explains in detail how they contradict the assumptions and predictions
of formal models in information retrieval (IR). The third part
“Toward A Behavioral Economics Approach” first synthesizes the
findings from existing preliminaryresearch on bounded rationality and
behavioral economics modeling in information seeking, retrieval, and
recommender system communities. Then, it discusses the implications,
open questions and methodological challenges of applying the
behavioral economics framework to different sub-areas of IR research
and practices, such as modeling users and search sessions, developing
unbiased learning to rank and adaptive recommendations algorithms,
implementing bias-aware intelligent task support, as well as extending
the conceptualization and evaluation on IR fairness, accountability,
transparency and ethics (FATE) with the knowledge regarding both human
biases and algorithmic biases. This book introduces a behavioral
economics framework to IR scientists seeking a new perspective on both
fundamental and new emerging problems of IR as well as the development
and evaluation of bias-aware intelligent information systems. It is
especially intended for researchers working on IR and
human-information interaction who want to learn about the potential
offered by behavioral economics in their own research areas.
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Understanding and Supporting Boundedly Rational Users
Produktdetaljer
ISBN
9783031232299
Publisert
2023
Utgiver
Springer Nature
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter