Full coverage of the compulsory A2 synoptic module from OCR. Concepts and processes are clearly explained and opportunities are provided to test knowledge and understanding. The book, which is fully illustrated, helps students to develop skills of analysis and evaluation, as well as an awareness of the integrated nature of the subject.
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Business Strategy meets the requirements of the OCR specifications for the Advanced GCE (A level) compulsory synoptic module.
Introduction; 1. Setting coporate objectives; 2. Tools for strategic planning; 3. External economic influences; 4. Business strategy in a changing world; 5. Devising and implementing strategy; 6. Reviewing business strategy; 7. Managing strategic change; 8. Preparing for examinations; Glossary; Index.
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Full coverage of the compulsory A2 synoptic module from OCR.
Produktdetaljer
ISBN
9780521003650
Publisert
2001-05-31
Utgiver
Vendor
Cambridge University Press
Vekt
667 gr
Høyde
277 mm
Bredde
219 mm
Dybde
14 mm
Aldersnivå
UA, 14
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
224