<i>‘Embracing the untapped reservoir of ingenuity and resilience around the globe, this book on entrepreneurship and innovation is a compelling journey through transformative case studies of organizations ranging from vibrant startups to social enterprises. The case studies reflect the dynamic spirit and diverse strategies shaping a new era of business in emerging markets.’</i>

- Soumitra Dutta, University of Oxford, UK,

<i>‘This compelling collection of case studies provide unequivocal evidence of how and why context matters for entrepreneurship and innovation. The beauty and power of the book lie in the breadth and diversity in unraveling the promise of entrepreneurship to drive innovation across a broad spectrum of very different institutional and developmental contexts. As this book makes clear, the promise of entrepreneurship and innovation is inclusive and attainable across the globe.’</i>

- David Audretsch, Indiana University, US,

Cases on Entrepreneurship and Innovation bridges the gap between the real-world complexities of diverse innovative and entrepreneurial endeavours in challenging environments and the academic classroom setting. It serves as an essential toolkit for academics and instructors, providing clear teaching guidance and tailoring real-world scenarios to be more relatable and context-relevant for students across the globe.



Key Features:

  • Balanced perspective: Provides a harmonious blend of narratives detailing both entrepreneurial triumph and trials in diverse environments around the globe
  • Wide thematic spectrum: Spans a broad thematic spectrum of industries, from cutting-edge digital industries to fashion enterprises, enabling lessons for various entrepreneurial environments
  • In-depth exploration of emerging and peripheral regions: Takes a deep dive into the evolving landscape of emerging and growing markets and peripheral regions where challenging contexts create unique business scenarios, offering nuanced insights about less explored regions


  • Ideal for university professors, instructors, and students specializing in disciplines such as entrepreneurship, innovation, management, marketing, and finance, this prescient casebook encourages a deep dissection, understanding, and reassessment of multifaceted situations. It is also a perfect resource for professionals in start-ups looking to hone skills like critical thinking, creativity, and collaboration. Find inspiration, reference experiences, and role models to guide your entrepreneurial journey.

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    Contents Supplementary materials xix 1 Teaching cases in unexplored topics and contexts: why do we need such a book? 1 Jana Schmutzler, Lorena A. Palacios-Chacón, Veneta Andonova, and Samantha Burvill PART I ENTREPRENEURIAL EQUILIBRIUM: STRIKING A BALANCE BETWEEN BUSINESS AND IMPACT 2 Open Hands For You: empowering immigrants through social entrepreneurship in Norway 24 Marte C.W. Solheim 3 Comproagro: transforming small farming in Colombia with an app 33 Laura Sofía Buitrago Vidal, Georgina M. Gómez, and Lorena A. Palacios-Chacón 4 Brazil’s rising social enterprise star Ribon: the challenge of quantifying social impact 42 Marcia Carvalho de Azevedo, Francine Schlosser, Luis Hernan Contreras Pinochet, Vanessa Itacaramby Pardim, and Helena Brito de Freitas 5 Urban Foundry: a purposeful business model 52 Beth Cummings, Samantha Burvill, and Ben Reynolds 6 Sustainable innovation and 3D printing: Comme des Machines’ digital craftsmanship in Spain 61 Zulima Fernández, Antonio Revilla, and Alicia Rodríguez PART II GROWTH PATHWAYS: DISSECTING ENTREPRENEURIAL DECISION-MAKING ALONG THE CONTINUUM OF STARTUPS, CORPORATIONS, AND PUBLIC POLICY MAKERS 7 Three Colombian entrepreneurs in search of the next great business opportunity 73 Mario A. Manzi-Puertas and Isabella Gomati de la Vega 8 Playground energy: fun, health, and education on the playground 85 Veneta Andonova, Juan Pablo Soto, and Jana Schmutzler 9 Jumia, the Amazon of Africa: its quest for combining growth and profitability 103 Lourdes Casanova and Anne Miroux 10 Social capital and corporate growth strategies in the Spanish ceramic cluster 117 Luis Martínez-Cháfer, F. Xavier Molina-Morales, and Jesús Peiró-Palomino 11 POKEMON: Ethias’ corporate entrepreneurship initiative 135 Frédéric Ooms and Fabrice Pirnay 12 Corporate intrapreneurship through start-ups: Atos’ innovation ecosystem 148 Jonas Geisen, Rick Aalbers, Killian McCarthy, and Sebastian Schäfer 13 Reversing Nova Scotia’s declining rural agri-food sector 162 Jahan Ara Peerally, Claudia de Fuentes, and Zainab Almukhtar 14 A pioneer without followers: a case of productive diversification from rice to aquaculture in Chaco, Argentina 176 Verónica Robert and Nicolás Moncaut PART III NAVIGATING CRISES: ENTREPRENEURIAL RESILIENCE, WELL-BEING, AND ETHICAL IMPERATIVES 15 Pivoting to face COVID-19 in the mobility industry: the BusForFun case 189 Cinzia Colapinto and Vladi Finotto 16 Feeding with love: Frisby’s quest for a successor to preserve its legacy in times of sudden change 199 Julio Cesar Zuluaga and Beatriz Rodriguez-Satizabal 17 Sustainable talent development at Gray Global: deployment of corporate entrepreneurship for developing employee well-being in China 212 Susanna Chui, Kenneth K. Kwong, and Mary Suen 18 Yogome’s dramatic fall for alleged fraud 227 Francisco Sánchez and Alan Mella 19 Clearview AI: ethics and artificial intelligence technology 238 Jason Rhinelander, Claudia De Fuentes, and Cynthia O’Driscoll 20 Bridging cryptocurrency and traditional finance businesses: the case of SpectroCoin–Pervesk 248 Jurgita Butkevičienė and Aušrinė Šilenskytė
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    Produktdetaljer

    ISBN
    9781802204520
    Publisert
    2024-07-26
    Utgiver
    Vendor
    Edward Elgar Publishing Ltd
    Høyde
    244 mm
    Bredde
    169 mm
    Aldersnivå
    P, 06
    Språk
    Product language
    Engelsk
    Format
    Product format
    Innbundet
    Antall sider
    282

    Biografisk notat

    Edited by Jana Schmutzler, Assistant Professor, Delft Centre of Entrepreneurship, TU Delft, the Netherlands, Affiliated Associate Professor, Business School, Universidad del Norte, Colombia and Affiliated Researcher, Jackstädt Center of Entrepreneurship and Innovation Research, Bergische Universität Wuppertal, Germany, Lorena A. Palacios-Chacón, Professor of International Business, Department of International Business and Logistics, Tecnologico de Monterrey, Guadalajara, Mexico, Samantha Burvill, Associate Professor, School of Management, Swansea University, UK and Veneta Andonova, Dean and Professor of Strategy and Entrepreneurship, School of Management, Universidad de Los Andes, Colombia