Strategy is the power to shape the future. It is our ability to understand the game that is being played and then how to play it. We are all strategic. Yet, some are more strategic than others and some are more successful with their strategies.

In Win With Strategy, the Penguin Business Expert guide, Dr. Max McKeown reveals his practical guidance on how to create a winning strategy. He explores the strategies that have been used throughout history to beat the odds, break cycles of embedded behaviour, find the right levers to pull, angles to play, loopholes to exploit and reinvent the rules of the game. McKeown's experience, from more than fifteen years working as an industry-leading behavioural strategic coach, will help you learn from these models to develop your own strategic superpowers.