Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication.
Layout for Graphic Designers provides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject.
This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.
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1. The Basics
What is layout?
Imposition
Working with pages
The golden section
Interview: Design is Play
2. The Grid
The symmetrical grid
Symmetrical variations
Asymmetrical grids
Developing the grid
The baseline grid
Cross-alignment
Working without a grid
Interview: Richard Poulin
3. Elements on a Page
Columns and gutters
Images
Alignment
Hyphenation and justification
Hierarchy
Arrangement
Entry points
Pace
Interview: Steven Brower
4. Form and Function
Dividing the book
Appropriation
Exquisite corpse
Binding
Interview: Adrian Shaughnessy
5. Layout in Use
Scale
Indexing
Orientation
Dividing the page
Structure/unstructure
Paper engineering
Passe partout
Juxtaposition
Interview: Bob Aufuldish
6. Media
Magazines and brochures
Websites
Moving image
Packaging
Interview: ustwo
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I wouldn't change anything. -- Robert Hankin, Bellevue University, USA A strong primer that clearly discusses the foundation elements used in layout. -- Vanessa Cruz, University of North Florida, USA Pre-acquistion review Good coverage of topics, structured well to introduce students to the various aspects of the subject. -- Philip Long, University of West London, UK Pre-acquisition review The level and pitch of the text seem to fit with the level of students that would look at this book (Yr1/Yr2). -- Simon Gomes, University of Doncaster, UK Pre-acquisition review
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Introduces the fundamentals of layout within graphic design. It shows readers how to work with text and images to create powerful forms of visual communication.
New interviews with designers from the US and Europe including Bruce Mau (USA), Mind Design (UK), Plau (Spain), Non-format (USA), and Lundgren+Lindqvist (Sweden)
The Basics Design series offers a lively and accessible introduction to the key concepts and techniques within the discipline. Each book is beautifully illustrated with clear diagrams and inspiring imagery.
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Produktdetaljer
ISBN
9781474254793
Publisert
2018-03-08
Utgave
3. utgave
Utgiver
Vendor
Bloomsbury Visual Arts
Vekt
462 gr
Høyde
230 mm
Bredde
160 mm
Aldersnivå
U, G, 05, 01
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
208