"Choe productively establishes a discussion that is relational rather than focused on bounded national contexts. She does terrific work in tying together solid and eminently useful historical context information and on-site research with close readings and more speculative, very insightful discussion. It is a balance that is difficult to achieve, but one that is especially rare in the study of popular culture from Korea." - Alexander Zahlten (Journal of Asian Studies) "Choe’s work is highly readable, inspiring, and absorbing. <i>Tourist Distractions</i> also promises to be productive in the classroom. It will attract and distract hallyu fans in Korean studies and researchers with interests in tourism studies, visual and cultural anthropology, cultural studies, and film studies." - Barbara Wall (Social History) "Although an impressive amount of scholarship on Hallyu cinema has been published in the last decade, the transnational affect of Hallyu cinema through re-contextualizing it as audience emotions, tensions, and transnational self-reflections has not been the focus of critical attention. <i>Tourist Distractions</i> fills this void in Korean film studies with a persuasive voice by establishing the transnational linkages of Hallyu to Japan, China, and North Korea since the early inception of the Hallyu boom." - Yongwoo Lee (Pacific Affairs) “This is a multilayered and elegant model, albeit one still under construction, that certainly suggests a much more contextually rich way to interpret the significant works of the Korean Wave; for that contribution alone Choe’s book should be considered a must-read.” - Kyu Hyun Kim (Harvard Journal of Asiatic Studies) "Enriching the oeuvre of Korean film scholarship with its theoretical rigor, <i>Tourist Distractions</i> fills a critical gap in Hallyu studies by placing it in productive dialogue with Korean studies, tourism studies, film studies, cultural studies, and visual/cultural anthropology." - Haerin Shin (Journal of Korean Studies)