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Magic of Fashion Ritual, Commodity, Glamour

Moeran Brian
Innbundet / 2015 / Engelsk

Product details

ISBN
9781629583723
Published
2015-10-15
Publisher
Left Coast Press Inc
Weight
380 gr
Height
229 mm
Width
152 mm
Age
G, U, 01, 05
Language
Product language
Engelsk
Format
Product format
Innbundet
Number of pages
262

Author
Moeran Brian

Biographical note

Brian Moeran is Professor of Business Anthropology at the Copenhagen Business School, Denmark. He has conducted decades of research on creative industries-including advertising, art marketing, ceramics, fashion, incense, and publishing-mainly in Japan. He is founding editor of the Open Access Journal of Business Anthropology and author or editor of 20 books, including A Japanese Advertising Agency (University of Hawai'i Press, 1996), The Business of Ethnography (Berg, 2005); Negotiating Values in the Creative Industries (Cambridge University Press, 2011), and The Business of Creativity: Toward an Anthropology of Worth (Left Coast Press, 2013).

Magic of Fashion Ritual, Commodity, Glamour

Moeran Brian
Innbundet / 2015 / Engelsk
Moeran Brian
Innbundet / 2015 / Engelsk
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Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.
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Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.
Read more

Chapter 1: First Look: Fashion’s Siamese Twins Chapter 2: Points of View Chapter 3: A Word from Your Editor: Affording the Fashion Magazine Chapter 4: Theoretical Bling: Ensemblages of Enchantment, Masters of Illusion Chapter 5: People Are Talking About… Chapter 6: In every Issue: Women at the Masthead, Balancing Acts, and Custard Journalism Chapter 7: Magical System: Performing Magic Chapter 8: Shamans and Spells: A Pared-down Aesthetic Chapter 9: Beauty Mantras: Horsey Chic and Enchanting Technologies Chapter 10: Mane Charms: Sexy Hair and Scented Apes Chapter 11: Smellbound Alchemy: OMG! Or Eau My God! Chapter 12: Last Word References Index

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Related products

Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.
Read more
Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.
Read more

Chapter 1: First Look: Fashion’s Siamese Twins Chapter 2: Points of View Chapter 3: A Word from Your Editor: Affording the Fashion Magazine Chapter 4: Theoretical Bling: Ensemblages of Enchantment, Masters of Illusion Chapter 5: People Are Talking About… Chapter 6: In every Issue: Women at the Masthead, Balancing Acts, and Custard Journalism Chapter 7: Magical System: Performing Magic Chapter 8: Shamans and Spells: A Pared-down Aesthetic Chapter 9: Beauty Mantras: Horsey Chic and Enchanting Technologies Chapter 10: Mane Charms: Sexy Hair and Scented Apes Chapter 11: Smellbound Alchemy: OMG! Or Eau My God! Chapter 12: Last Word References Index

Read more

Product details

ISBN
9781629583723
Published
2015-10-15
Publisher
Left Coast Press Inc
Weight
380 gr
Height
229 mm
Width
152 mm
Age
G, U, 01, 05
Language
Product language
Engelsk
Format
Product format
Innbundet
Number of pages
262

Author
Moeran Brian

Biographical note

Brian Moeran is Professor of Business Anthropology at the Copenhagen Business School, Denmark. He has conducted decades of research on creative industries-including advertising, art marketing, ceramics, fashion, incense, and publishing-mainly in Japan. He is founding editor of the Open Access Journal of Business Anthropology and author or editor of 20 books, including A Japanese Advertising Agency (University of Hawai'i Press, 1996), The Business of Ethnography (Berg, 2005); Negotiating Values in the Creative Industries (Cambridge University Press, 2011), and The Business of Creativity: Toward an Anthropology of Worth (Left Coast Press, 2013).

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