*WINNER OF THE STARTUP/SCALEUP BUSINESS BOOK AWARD 2023* An essential guide to equip the next generation of founders with the mindset and tools they need to take the leap to become globally successful entrepreneurs. Featuring a foreword by Reid Hoffman, founder of LinkedIn, this fascinating handbook inspires potential founders and provides essential guidance and advice for people who want to create their own start-up and build a successful company. This book answers the question “how do I get started?” It takes the reader from making the decision to plunge into entrepreneurship, through the process of choosing and developing an idea and team, all the way to raising capital and working with VCs and angel investors. Alice Bentinck and Matt Clifford are the co-founders of Entrepreneur First (EF). Over the last decade, they have worked with thousands of ambitious individuals across the world, supporting them to become founders. Those individuals have now built companies worth billions of dollars that are taking on some of the world’s biggest challenges, including finding hard-to-spot cancers, tackling climate change and building new financial platforms. In How to Be a Founder, the authors share advice, insights and lessons from their decade of experience working with individuals to become successful founders. The book covers what you need to do today to start your journey as a founder and the steps to take to maximise your chances of building a high-growth, scalable company. You’ll also hear advice from some of the world’s best investors and entrepreneurs who have built some of most iconic technology companies of our time.
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Foreword Introduction PART 1: The Founder Mindset 1: What makes a great founder 2: The myths that stop founders 3: What causes failure and how to avoid it 4: Cultivating the mindset of a founder PART 2: The Founding Process 5: Three and a half rules for ambitious founders 6: Understand your edge 7: How to use your edge 8: Choosing your co-founder 9: Working with your co-founder and testing the team 10: Getting to founder/idea fit 11: Customer Development – finding out your customer’s secrets PART 3: Growing and Scaling 12: An introduction to startup financing 13: How to raise money 14: Preparing for the road ahead 15: Building culture 16: What happens next? Bibliography Acknowledgements Index
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“Entrepreneurship is a key engine of the modern economy. This book is the essential guide for the founders of the future who want to get started and build the enduring businesses of tomorrow.”
An essential guide to equip the next generation of founders with the mindset and tools they need to take the leap to become globally successful entrepreneurs.
Written by two high-profile, acknowledged experts in the field of entrepreneurship, with a network of EF offices and alumni around the world.

Produktdetaljer

ISBN
9781472994349
Publisert
2022-08-18
Utgiver
Vendor
Bloomsbury Business
Høyde
234 mm
Bredde
153 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
224

Biographical note

Alice Bentinck MBE is the co-founder of Entrepreneur First. She is part of the UK government's AI Council and was selected as one of the Prime Minister’s Business Council advisors 2022. She started her career at McKinsey & Co. Matt Clifford MBE is the co-founder and CEO of Entrepreneur First. He is a non-executive director of Innovate UK, and a Trustee of the Kennedy Memorial Trust. Matt started his career at McKinsey & Co. and holds degrees from Cambridge and MIT, where he was a Kennedy Scholar. Matt and Alice also co-founded Code First: Girls, the UK’s leading organization for women in tech, which has taught more than 50,000 women to code, for free. They are both now non-executive directors.