PART I:ORGANIZATIONS, MANAGEMENT, AND THE NETWORKED ENTERPRISE
1.Information Systems in Global Business Today
2. GlobalE-Business and Collaboration
3.Information Systems, Organizations, and Strategy
4. Ethicaland Social Issues in Information Systems
PART II:INFORMATION TECHNOLOGY INFRASTRUCTURE
5. ITInfrastructure and Emerging Technologies
6.Foundations of Business Intelligence: Databases and Information Management
7.Telecommunications, the Internet, and Wireless Technology
8. SecuringInformation Systems
PART III: KEYSYSTEM APPLICATIONS FOR THE DIGITAL AGE
9. AchievingOperational Excellence and Customer Intimacy: Enterprise Applications
10.E-commerce: Digital Markets, Digital Goods
11. ManagingKnowledge and Artificial Intelligence
12. EnhancingDecision Making
13. BuildingSystems
14. ManagingProjects
15. ManagingGlobal Systems
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Integrated hands-on learning
· New - Interactive Sessions are two short cases per chapter redesigned as activelearning opportunities for use in the classroom or on online discussion boards.Each case concludes with case study questions.
· Hands-on MIS Projects at the end of each chapter include three project types: managementdecision problems; a software exercise using Microsoft® Excel,Access, or web page and blog creation tools; and a project that develops internetbusiness skills.
· A Collaborationand Teamwork Project in each chapter develops teamwork and presentationskills, with options for using open-source collaboration tools such as GoogleDrive™ or Google Docs™.
Student-focused learning with real-world applications
· Learning objectives are organized around study questions to focus student attention. Eachchapter concludes with a review summary and review questions drawing on thesestudy questions.
· Updated - Case studies using current examples show how well-known companies useinformation systems to achieve business objectives, including Uber®,NFL®, Facebook®, Crayola®, Walmart®,Amazon®, Google®, Starbucks®, and GE®.
· New - A Career Opportunities section, a new feature of each chapter,helps students use this text as a tool for job hunting and career building. Itincludes an entry-level job description related to chapter topics,business-related questions that might arise during an interview, and tips foranswering those questions and preparing for the interview.
New and updated coverage
· Updated - Chapter 11has been rewritten with new coverage of artificial intelligence,including machine learning, natural language systems, computer vision systems,and robotics, reflecting surging interest in business uses of AI.
· Expanded - Coverage of social business now examines “deep learning,” supervisedlearning, unsupervised learning, edge computing, 5G networks, general dataprotection regulation (GDPR), blockchain, data lake, distributed database, andFinTech.
· Updated - The text,figures, tables, and cases have been updated with the latest sources fromindustry and MIS research as of September 2018.
This title isavailable with Pearson Horizon, an easy-to-use, local-language digital platform thatdelivers a customizable, personalized learning experience — all while stayingrelevant to your area of the world. Pearson Horizon is available for selecttitles and in select geographies. For purchase options, please contact yourPearson representative.
· Deliver content digitally. Get all the benefits of our widely used content within aneasy-to-use, personalized digital platform with customizable features.
· Optimize and personalize learning. Engage students with a blended learningapproach merging digital content with complementary homework, tutorials, andassessments.
· Customize your course. Create a learning path with existing content, whiledeveloping original activities and uploading your own multimedia resources.
· Offer flexible study options. Give students instant access to mobile-friendly coursecontent, whether they’re online or offline.
Les mer
Integrated hands-on learning
· Interactive Sessions are two short cases per chapter redesigned as activelearning opportunities for use in the classroom or on online discussion boards.Each case concludes with case study questions.
Student-focused learning with real-world applications
· Case studies using current examples show how well-known companies use informationsystems to achieve business objectives, including Uber®, NFL®,Facebook®, Crayola®, Walmart®, Amazon®,Google®, Starbucks®, and GE®.
· A Career Opportunities section, a new feature of each chapter, helpsstudents use this text as a tool for job hunting and career building. Itincludes an entry-level job description related to chapter topics,business-related questions that might arise during an interview, and tips foranswering those questions and preparing for the interview.
New and updated coverage
· Chapter 11has been rewritten with new coverage of artificial intelligence,including machine learning, natural language systems, computer vision systems,and robotics, reflecting surging interest in business uses of AI.
· Coverage of social business now examines “deep learning,” supervised learning,unsupervised learning, edge computing, 5G networks, general data protectionregulation (GDPR), blockchain, data lake, distributed database, and FinTech.
· The text,figures, tables, and cases have been updated with the latest sources fromindustry and MIS research as of September 2018.
This title isavailable with Pearson Horizon, an easy-to-use, local-language digital platform thatdelivers a customizable, personalized learning experience — all while stayingrelevant to your area of the world. Pearson Horizon is available for selecttitles and in select geographies. For purchase options, please contact yourPearson representative.
· Deliver content digitally. Get all the benefits of our widely used content within aneasy-to-use, personalized digital platform with customizable features.
· Optimize and personalize learning. Engage students with a blended learningapproach merging digital content with complementary homework, tutorials, andassessments.
· Customize your course. Create a learning path with existing content, whiledeveloping original activities and uploading your own multimedia resources.
· Offer flexible study options. Give students instant access to mobile-friendly coursecontent, whether they’re online or offline.
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Produktdetaljer
ISBN
9781292296715
Publisert
2019-08-13
Utgave
16. utgave
Utgiver
Pearson Education Limited
Vekt
1360 gr
Høyde
274 mm
Bredde
216 mm
Dybde
23 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Kombinasjonsprodukt