<p>"Readers may find this compact book (120 pages, excluding notes and bibliography) a challenging read as it employs complex arguments and research from a variety of academic fields like cultural studies, history, philosophy, and political science. However, I found its difficulty balanced well by its discussion of entertaining contemporary popular cultural topics and issues." <br />--Political Affairs <br /><br />"Since the publication of Roland Barthes Mythology (1957) no one has attempted with equal rigor, erudition, creativity and elegance, to unveil the politics of current events through the signs and the monsters of popular imagination. . . . The argument is not just a tour-de-force. It is a radical shift in the geography of reasoning, argued with the calm and serenity of intellectual mastery." <br />--Walter D. Mignolo, Duke University </p>