Primary: Small business owners, entrepreneurs, and makers looking to get their products online Secondary: Business owners and makers who are looking to improve their ecommerce success * _Shopify For Dummies _an ideal handbook for anyone who wants to start selling online but doesn’t know where to start. * This book will appeal to small business owners and entrepreneurs who want to learn to maximise the potential of their online store, whether they’re new to ecommerce or simply are not getting what they want from their online store now. * From owners of small, local businesses to those with national and global ambitions, this book is the perfect guide for reaching a bigger market and successfully developing their online store.