The tech sectors are the least understood portion of the healthcare
system, but the ones that supply most of the innovation in healthcare
services and generate most revenue. Fully updated for this third
edition, The Business of Healthcare Innovation is a wide-ranging
analysis of business models and trends in the tech sectors of the
healthcare industry. It provides a thorough overview of and
introduction to the innovative sectors that fuel improvements in
healthcare: pharmaceuticals, biotechnology, life science startups,
medical devices and information technology. For each sector, the book
examines the trends in scientific innovation, the science behind that
innovation, the business and revenue models pursued to commercialize
that innovation, the regulatory constraints within which each sector
must operate and the growing issues posed by activist payers and
consumers. From a combination of academic and industry perspectives,
the authors show why healthcare sectors are such an important source
of growth in any nation's economy.
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Produktdetaljer
ISBN
9781108804240
Publisert
2020
Utgave
3. utgave
Utgiver
Vendor
Cambridge University Press
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter