A textbook and workbook introducing several theories of human and mass communication in a straightforward manner. Relying heavily on examples and exercises, the chapters are relatively short and include a founding or early journal article and reference to a more recent article that can be assigned. Instructors can use the book as a core text supplemented with readings and lectures, or as a supplement.
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Preface vii

PART ONE - Theoretical Foundations

PART TWO - Human Communication

PART THREE - Mass Communication

PART FOUR- Research Methods

Name Index 346

Subject Index 353

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Produktdetaljer

ISBN
9780813802923
Publisert
1999-05-01
Utgiver
John Wiley and Sons Ltd
Vekt
828 gr
Høyde
279 mm
Bredde
210 mm
Dybde
19 mm
Aldersnivå
UU, UP, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
348

Biografisk notat

Gerald Louis Stone AM is an American-born Australian television and radio journalist, television executive, and author. Michael Singletary is the author of Clarifying Communication Theories: A Hands-On Approach published by Wiley.