_Commercial Management: theory and practice_ defines the role of
commercial management within project-oriented organisations, providing
a framework for and helping to develop a critical understanding of the
factors that influence commercial management practice. It also
identifies generic aspects of this practice and provides a theoretical
foundation to these activities, by reference to existing and emergent
theories and concepts, as well as to relevant management best
practice.
The book is structured into four parts: _Part 1 Introduction –
Commercial Management in Project Environments_ explores the nature of
commercial practice within project-oriented organisations at the
buyer-seller interface. It presents a Commercial Management framework,
which illustrates the multiple interactions and connections between
the purchaser‘s procurement cycle and a supplier‘s bidding and
implementation cycles. Additionally, it outlines the principle
activities undertaken by the commercial function, identifies the
skills and abilities that support these activities and reviews the
theories and concepts that underpin commercial practice. Finally, it
identifies areas of commonality of practice with other functions found
within project-oriented organisations, plus sources of potential
conflict and misunderstanding.
_Part 2 – Elements of Commercial Theory and Practice_ covers
commercial leadership; exploring strategy; risk and uncertainty
management; financial decision-making; and key legal issues. _Part 3
– Approaches to Commercial Practice_ addresses best practice
management; and commercial and contracting strategies and tactics.
Finally, _Part_ _4 – Case Studies_ offers two extended case studies:
Football Stadia (the Millennium Stadium, Cardiff; the Emirates
Stadium, Islington; and Wembley Stadium, London); and Heathrow
Terminal 5.
The book provides a one-stop-shop to the many topics that underpin
commercial management practice from both a demand (buy-side) and a
supply (sell-side) perspective. It will help develop an understanding
of the issues influencing commercial management: leadership, strategy,
risk, financial, legal, best practice management and commercial and
contracting strategy and tactics.
This book’s companion website is at
www.wiley.com/go/lowecommercialmanagement
[http://www.wiley.com/go/lowecommercialmanagement] and offers
invaluable resources for both students and lecturers:
• PowerPoint slides for lecturers on each chapter
• Sample exam questions for students to practice
• Weblinks to key journals and relevant professional bodies
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Theory and Practice
Produktdetaljer
ISBN
9781118486115
Publisert
2022
Utgave
1. utgave
Utgiver
Vendor
Wiley Professional, Reference & Trade
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter