The study of tourism and indeed the tourism industry is changing
constantly. Now in its third edition, Contemporary Tourism: an
international approach presents a new and refreshing approach to the
study of tourism, considering issues such as economic, financial and
environmental crisis, destination marketing, governance issues, the
tourist experience and product development. In particular, it
highlights the ongoing threats and opportunities faced by the tourism
industry today, and discusses the related security, service and risk
management strategies, illustrating the potential implications for the
patterns and flow of tourism in the future. Divided into five
sections, each chapter has a thorough learning structure including
chapter objectives, examples, discussion points, self review
questions, checklists and case studies. URL links are heavily present
throughout the text so that users of both hard and electronic formats
can have direct links to up to date, authoritative and annotated
sources of information. Cases are both thematic and destination-based
and always international. They are used to emphasise the relationship
between general principles and the practice of tourism looking at
areas such as business and special interest tourism and the role of
technology. The five sections cover: Contemporary Tourism Systems; The
Contemporary Tourist; The Contemporary Tourist Destination; The
Contemporary Tourism Industry; and Tourism Futures. New to this
edition:* URL links throughout the text, so that readers have access
to up to date sources of information. * Brand new and updated case
studies and examination of key current issues including the role of
service-dominant logic in tourism businesses; tourism servicescapes;
governance; impacts and environmental change; tourism and urban
regeneration; the tourism value chain; tourism and crisis; researching
social media; crowd-sourced strategies; the millennial tourist
generation and green growth and sustainable tourism.* Substantial
support for both students and teachers, both within the text itself
and via web-based student and instructor resources.
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An international approach
Produktdetaljer
ISBN
9781910158609
Publisert
2017
Utgave
3. utgave
Utgiver
Goodfellow Publishers Ltd
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter