The study of tourism and indeed the tourism industry is changing
constantly. Now in its fourth edition, Contemporary Tourism: an
international approach presents a new and refreshing approach to the
study of tourism, considering issues such as overtourism, advances in
AI and its impacts, waste management and environmental crisis, the
sharing economy and Airbnb, the tourist experience and product
development. In particular, it highlights the ongoing threats and
opportunities faced by the tourism industry today, and discusses the
related management strategies, illustrating the potential implications
for the patterns and flow of tourism in the future. Divided into five
sections, each chapter has a thorough learning structure including
chapter objectives, examples, discussion points, self-review
questions, checklists and case studies. URL links in the form of QR
codes are heavily present throughout the text so that users of both
hard and electronic formats can have direct links to up to date,
authoritative and annotated sources of information. Cases are both
thematic and destination-based and always international. They are used
to emphasise the relationship between general principles and the
practice of tourism looking at areas such as business and special
interest tourism and the role of technology. The five sections cover:
Contemporary Tourism Systems; The Contemporary Tourist; The
Contemporary Tourist Destination; The Contemporary Tourism Industry;
and Tourism Futures. New to this edition:* New material on latest
issues such as the international response to overtourism; waste
management and environmental change; and the impact of AI/robotics on
tourism human resources; * Brand new and updated case studies and
readings throughout;* Substantial support for both students and
teachers, both within the text itself and via web-based student and
instructor resources.ABOUT THE AUTHORS Chris Cooper is Professor in
the School of Events, Tourism and Hospitality at Leeds Beckett
University in the UK. Professor C Michael Hall is Professor of
Marketing at the University of Canterbury in New Zealand; Docent,
University of Oulu, Finland and Visiting Professor at Linnaeus
University, Kalmar, Sweden.
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An international approach
Produktdetaljer
ISBN
9781911396789
Publisert
2020
Utgave
4. utgave
Utgiver
Goodfellow Publishers Ltd
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter