The study of tourism and indeed the tourism industry is changing
constantly. Now in its fifth edition, Contemporary Tourism: an
international approach presents a new and refreshing approach to the
study of tourism, looking at the far reaching effects that the COVID
pandemic has had on the industry and how it has been forced to change,
or not subsequently. Considering issues such as advances in AI and its
impacts, the environmental crisis and air travel, the sharing economy
and Airbnb, and the tourist experience in a Covid world. In
particular, it highlights the ongoing threats and opportunities faced
by the tourism industry today, and discusses the related management
strategies, illustrating the potential implications for the patterns
and flow of tourism in the future. Divided into five sections, each
chapter has a thorough learning structure including chapter
objectives, examples, discussion points, self-review questions,
checklists and case studies. URL links in the form of QR codes are
heavily present throughout the text so that users of both hard and
electronic formats can have direct links to up to date, authoritative
and annotated sources of information. Cases are both thematic and
destination-based and always international. New to this edition:•
New material on latest issues such as the impact of the COVID-19
pandemic, international responses to the environmental crisis, the
impact of AI/robotics on tourism human resource and the rise of the
staycation; • Brand new and updated case studies and readings
throughout;• Substantial support for both students and teachers,
both within the text itself and via web-based student and instructor
resources.ABOUT THE AUTHORS Chris Cooper is Professor in the School of
Events, Tourism and Hospitality at Leeds Beckett University in the UK.
Professor C Michael Hall is Professor of Marketing at the University
of Canterbury in New Zealand; Docent, University of Oulu, Finland and
Visiting Professor at Linnaeus University, Kalmar, Sweden.
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An international approach
Produktdetaljer
ISBN
9781915097187
Publisert
2023
Utgave
5. utgave
Utgiver
Goodfellow Publishers Ltd
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter