In the enterprise software industry, large platform vendors have established partner networks with smaller providers of complementary solutions. This study takes the perspective of these complementors. How do they coordinate their partnerships with platform vendors? What are the circumstances under which different coordination mechanisms lead to partnership success? Based on existing theories and the findings from extensive qualitative research, a new explanatory model is developed. The study contributes to theory building efforts in the Information Systems discipline as well as in adjacent fields by providing a better understanding of partnership coordination and success. The implications for successful partnership management are highly relevant for practitioners.
Les mer
The Perspective of Complementors

Produktdetaljer

ISBN
9783653015065
Publisert
2018
Utgave
1. utgave
Utgiver
Peter Lang
Språk
Product language
Engelsk
Format
Product format
Digital bok

Forfatter