Emerging market multinationals are becoming leaders in their
industries, able to compete on equal terms with firms from advanced
economies, but their paths toward global leadership are not always
smooth. This book examines the specific challenges faced by emerging
market multinationals as they seek to develop their international
operations and proposes actionable solutions for them. The authors
seamlessly combine academic analyses with a rich selection of
real-world cases to provide a clear framework for understanding some
of the barriers that prevent firms from emerging economies from
succeeding abroad and show readers what actions can be taken to
achieve sustained international growth. With clear, concise arguments
and examples that bring the discussion to life, this insightful book
will appeal to managers and students alike.
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Managing Operational Challenges for Sustained International Growth
Produktdetaljer
ISBN
9781316551936
Publisert
2016
Utgiver
Cambridge University Press
Språk
Product language
Engelsk
Format
Product format
Digital bok