"Overall, I found the text to be highly enjoyable, and feel that Fetterman is able to convey material in a noteworthy manner that will appeal to both novice and experienced ethnographic researchers. I very much recommend this book as an introductory guide to conducting ethnographic research, and I believe that others will find it as practical and valuable as I have." -- The Qualitative Report
Popular with readers for its friendly and accessible approach, this new edition will be an indispensable resource for doing ethnographic research. It is especially well suited for courses in ethnography, qualitative research methods, and social research methods.