Faked in China is a critical account of the cultural challenge faced
by China following its accession to the World Trade Organization in
2001. It traces the interactions between nation branding and
counterfeit culture, two manifestations of the globalizing
Intellectual Property Rights (IPR) regime that give rise to competing
visions for the nation. Nation branding is a state-sanctioned policy,
captured by the slogan "From Made in China to Created in China," which
aims to transform China from a manufacturer of foreign goods into a
nation that creates its own IPR-eligible brands. Counterfeit culture
is the transnational making, selling, and buying of unauthorized
products. This cultural dilemma of the postsocialist state
demonstrates the unequal relations of power that persist in
contemporary globalization.
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Nation Branding, Counterfeit Culture, and Globalization
Produktdetaljer
ISBN
9780253018526
Publisert
2015
Utgiver
Indiana University Press
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter