Methods in Behavioral Research guides students toward success by helping them study smarter and more efficiently. Supported by SmartBook®, McGraw-Hill Education’s adaptive and personalized reading experience, Cozby and Bates provide helpful pedagogy, rich examples, and clear voice in their approach to methodological decision making.
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Contents

Preface xii

About the Authors xix

Chapter 1: Introduction

Chapter 2: Laptops in Class

Chapter 3: Replication of Milgram

Chapter 4: Studying Behavior

Chapter 5: Measurement Concepts

Chapter 6: Observational Methods

Chapter 7: Conducting Experiments

Chapter 8: Experimental Design

Chapter 9: Conducting Experiments

Chapter 10: Complex Experimental Designs

Chapter 11: Longitudinal Study

Chapter 12: Understanding Research Results: Description and Correlation

Chapter 13: Understanding Research Results: Statistical Inference

Chapter 14: Generalizing Results

APPENDIX A: REPORTING RESEARCH 315

APPENDIX B: ETHICAL PRINCIPLES OF PSYCHOLOGISTS

APPENDIX C: STATISTICAL TESTS 378

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Produktdetaljer

ISBN
9781260565980
Publisert
2019-11-17
Utgave
14. utgave
Utgiver
Vendor
McGraw-Hill Education
Vekt
556 gr
Aldersnivå
U, 05
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
432

Biografisk notat

Paul C. Cozby is Professor of Psychology at California State University, Fullerton, and Northcentral University. Dr. Cozby was an undergraduate at the University of California, Riverside, and received his Ph.D. in psychology from the University of Minnesota. He is a fellow of the American Psychological Association, member of the Association for Psychological Science, and has served as officer of the Society for Computers in Psychology. He is Executive Officer of the Western Psychological Association. He is the author of Using Computers in the Behavioral Sciences and co-editor with Daniel Perlman of Social Psychology. Scott C. Bates is a Professor of Psychology, Associate Dean of the School of Graduate Studies, and Associate Vice President for Research at Utah State University. He earned a B.S. in Psychology from Whitman College, an M.S. in Psychology from Western Washington University, and a Ph.D. in social psychology from Colorado State University. His research interests and experiences are varied. He has conducted research in areas as wide-ranging as adolescent problem behavior and problem-behavior prevention, teaching and learning in higher education, and the psychology consequences of growing and tending plants in outer space.