The 3rd edition Course Book includes:
• All new reading texts from the Financial Times
• All new case studies with opinions from successful consultants who work in the real world of business
• All new listening texts reflecting the global nature of business
• New ‘Business Across Cultures’ spreads
• New Vocabulary Trainer www.marketleader.vocabtrainer.net
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Market Leader uses authoritative authentic content from the Financial Times to build the professional language and skills needed to communicate in the modern world of business. The third edition has been completely updated to reflect this fast-changing world.
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- Unit 1: First impressions
- Unit 2: Training
- Unit 3: Energy
- Unit 4: Marketing
- Unit 5: Employment trends
- Unit 6: Ethics
- Unit 7: Finance
- Unit 8: Consultants
- Unit 9: Strategy
- Unit 10: Online business
- Unit 11: New business
- Unit 12: Project management
View the detailed contents list (917 Kb)
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Produktdetaljer
ISBN
9781408237038
Publisert
2011-04-07
Utgave
3. utgave
Utgiver
Pearson Education Limited
Vekt
520 gr
Høyde
292 mm
Bredde
206 mm
Dybde
10 mm
Aldersnivå
LA, 07
Språk
Product language
Engelsk
Format
Product format
Kombinasjonsprodukt
Antall sider
160