From the world’s leading expert on negotiation, an essential guide
to negotiating in any situation—whether over Zoom, across political
and cultural divides, or during a supply chain crisis The world has
changed dramatically in just the past few years—and so has the game
of negotiation. COVID-19, Zoom, political polarization, the online
economy, increasing economic globalization, and greater workplace
diversity—all have transformed the who, what, where, and how of
negotiation. Today, traditional negotiating tactics, while still
effective, need to be tailored to vastly different situations and
circumstances. In Negotiation: The Game Has Changed, legendary Harvard
Business School professor Max Bazerman, a pioneer in the field of
negotiation, shows you how to negotiate successfully today by adapting
proven negotiation principles and strategies to the challenging new
contexts you face—from negotiating across cultural and political
differences to trying to reach an agreement over Zoom or during a
supply chain crisis. Negotiation offers a groundbreaking new way of
thinking about the importance of the unique context of any
negotiation—and when and how it should influence how you negotiate.
At the same time, the book provides a concise and expert overview of
essential negotiating techniques for anyone new to the subject or who
wants a refresher. The result is a must-read—a powerful toolkit for
successfully negotiating in a world where the game of negotiation has
changed.
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The Game Has Changed
Produktdetaljer
ISBN
9780691250311
Publisert
2024
Utgiver
Princeton University Press
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter