The tenth anniversary edition of the international bestseller with an updated introduction by the author. Naomi Klein’s iconic, game-changing No Logo was an instant global phenomenon and international bestseller when it was first published. Proclaimed a “movement bible” by the New York Times, it has remained so for every generation since. Equal parts journalistic exposé, mall-rat memoir, and political and cultural takedown, it lays bare the invasive economic practices and damaging social effects of the ruthless corporatism that has come to permeate every facet of twenty-first century life. As the world faces continual waves of economic disruption and social injustice, Naomi Klein’s clear-eyed documentation of the branded world we all live in, and her call for a more just, sustainable economic model and proactive internationalism, prove not only astonishingly prescient but as vital and timely today as ever.