Produktdetaljer
ISBN
9780198594925
Publisert
1990
Utgave
2. utgave
Utgiver
Oxford University Press
Vekt
330 gr
Høyde
218 mm
Bredde
141 mm
Dybde
15 mm
Aldersnivå
UU, UP, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
262
Forfatter
SCI00510
This volume presents the changes which have taken place in agricultural marketing - particularly the market support arrangements offered through the Common Agricultural Policy - since the publication of the first edition in 1981. Describing the place of marketing in British agriculture as 1992 approaches, this book provides an updated discussion of EEC support for agricultural markets, marketing channels used by farmers acting in unison, and the marketing of agricultural inputs. It also presents new material covering the background and current role of Food from Britain.
Les mer
Since the publication of the first edition of this book, many changes have taken place in agricultural marketing. This second edition sets out to present a comprehensive description of the place of marketing in British agriculture as we approach 1992.
Les mer
Introduction; PART I: THE BACKGROUND TO AGRICULTURAL MARKETING: An introduction to marketing; Applicability of marketing principles to farmers; Applicability of marketing techniques to farmers; Government support of agricultural markets in the UK; EEC support of agricultural markets; PART II: AGRICULTURAL MARKETING IN PRACTICE: Channels used by farmers marketing individually; Marketing channels used by farmers acting in unison; Possibilities for direct marketing by the farmer; The marketing of agricultural inputs; Index.
Les mer
Produktdetaljer
ISBN
9780198594925
Publisert
1990
Utgave
2. utgave
Utgiver
Oxford University Press
Vekt
330 gr
Høyde
218 mm
Bredde
141 mm
Dybde
15 mm
Aldersnivå
UU, UP, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
262
Forfatter