/

Art Of Innovation Lessons in Creativity from IDEO, America's Leading Design Firm

Kelley Tom
Heftet / 2016 / Engelsk

Produktdetaljer

ISBN
9781781256145
Publisert
2016-03-17
Utgiver
Profile Books Ltd
Vekt
231 gr
Høyde
198 mm
Bredde
130 mm
Dybde
24 mm
Aldersnivå
U, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
320

Forfatter
Kelley Tom

Biografisk notat

Tom Kelley is the best-selling author of Creative Confidence, The Art of Innovation and The Ten Faces of Innovation as well as a partner at the renowned design and innovation consultancy IDEO. As a leading innovation speaker, Tom has addressed business audiences in more than thirty countries. Tom is an Executive Fellow at the Haas School of Business at UC Berkeley and holds a similar role at the University of Tokyo.

Art Of Innovation Lessons in Creativity from IDEO, America's Leading Design Firm

Kelley Tom
Heftet / 2016 / Engelsk
Kelley Tom
Heftet / 2016 / Engelsk
182,-
Laveste pris siste 30 dager: 182,-
Sendes senest neste virkedag
Klikk og hent

On nearly every page, the story of some upstart invention is recounted in patter that's as good as a skilled magician's ... Almost like visiting an IDEO workshop in person

Wired

In light of all the books on the market about creativity, it takes a certain amount of chutzpah to call your book The Art of Innovation. Yet Kelley makes a good case ... Practical, clearly written, and highly detailed

USA Today

Tom Kelley has unlocked the magic box of innovation for corporate America ... If you're trying to create product lust, The Art of Innovation shows you how to do it

- Bruce Nussbaum, BusinessWeek

There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each product from the perspective of clients, consumers and other critical audiences -Brainstorm best when they are focussed, being physical and having fun The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge top-rated stars of their industries.
Les mer
An updated edition of this inspiring guide to managing creativity in business from the ex-general manager of IDEO, one of the most innovative design companies in the world.
An updated reissue of this inspiring guide to managing creativity in business from the ex-general manager of IDEO, one of the most innovative design companies in the world.

Relaterte produkter

On nearly every page, the story of some upstart invention is recounted in patter that's as good as a skilled magician's ... Almost like visiting an IDEO workshop in person

Wired

In light of all the books on the market about creativity, it takes a certain amount of chutzpah to call your book The Art of Innovation. Yet Kelley makes a good case ... Practical, clearly written, and highly detailed

USA Today

Tom Kelley has unlocked the magic box of innovation for corporate America ... If you're trying to create product lust, The Art of Innovation shows you how to do it

- Bruce Nussbaum, BusinessWeek

There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each product from the perspective of clients, consumers and other critical audiences -Brainstorm best when they are focussed, being physical and having fun The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge top-rated stars of their industries.
Les mer
An updated edition of this inspiring guide to managing creativity in business from the ex-general manager of IDEO, one of the most innovative design companies in the world.
An updated reissue of this inspiring guide to managing creativity in business from the ex-general manager of IDEO, one of the most innovative design companies in the world.

Produktdetaljer

ISBN
9781781256145
Publisert
2016-03-17
Utgiver
Profile Books Ltd
Vekt
231 gr
Høyde
198 mm
Bredde
130 mm
Dybde
24 mm
Aldersnivå
U, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
320

Forfatter
Kelley Tom

Biografisk notat

Tom Kelley is the best-selling author of Creative Confidence, The Art of Innovation and The Ten Faces of Innovation as well as a partner at the renowned design and innovation consultancy IDEO. As a leading innovation speaker, Tom has addressed business audiences in more than thirty countries. Tom is an Executive Fellow at the Haas School of Business at UC Berkeley and holds a similar role at the University of Tokyo.

Relaterte produkter