The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling story—one that is magnetic to clients.
Better Selling Through Storytelling helps people become master storytellers so they can truly love what they do and get off the self-esteem roller coaster of only feeling good if their numbers are up. John Livesay encourages readers to give up selling—and become storytellers instead! He teaches sales representatives and entrepreneurs alike how to become irresistible to their clients and what the best storytelling strategy is to get a yes. From learning how not to take rejection personally to overcoming the 3 faces of fear, readers learn to embrace disruption with new tools that prepare them for any unexpected waves that come their way and get the sale.
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An enlightening guide for sales representatives and entrepreneurs alike that teaches readers how to be a master storyteller and shows them how whoever tells the best story gets the sale.
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Produktdetaljer
ISBN
9781642793727
Publisert
2019-10-24
Utgiver
Morgan James Publishing llc
Høyde
215 mm
Bredde
139 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
192
Forfatter