What do Amazon, Google, Visa and AirBnB all have in common? They are
all platform businesses. They know they can go beyond their industry
segments. They capitalize on wider ecosystems that strengthen their
offering and expand commercial opportunities. And now your business
can do the same. Welcome to the world of platform businesses. In
Platform Strategy one of the world's most creative men in business
according to Fast Company and a leading strategy professor at a
Financial Times top 40 business school show you the ropes. They lead
you through the seven steps you can take to turn your business into a
successful platform. Learn to harness emerging technologies like
artificial intelligence, cement your business into thriving ecosystems
and go beyond industry boundaries. Uncover how business leaders at
companies as diverse as John Deere, KONE, and Visa are leading their
businesses to the future by reinventing their business model. Authors
Tero Ojanperä and Timo Vuori distil the disrupters' methods to an
actionable blueprint. In Platform Strategy they put the emphasis on
what you can do as leader; harness new technologies, work with
partners but also crucially, recognize the fear of change in your
people and utilize that energy to drive progress. More than just about
technology, this book is at the centre of the leadership agenda for
the future.
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Transform Your Business with AI, Platforms and Human Intelligence
Produktdetaljer
ISBN
9781398602670
Publisert
2021
Utgave
1. utgave
Utgiver
Kogan Page
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter